No matter what line of business of work you?re in, advertising is always going to play an important role. Even if you have the best idea in the world, if people don?t know about it chances are you won?t be making much money. We live in a digital age, but even with all these advances in technology sometimes nothing beats the old-fashioned way of doing things. Display stands positioned in and around your place of business is a good way to drive sales and bring in customers. Several studies, including one from Brigham Young University showed that merchandise with a sign outsold merchandise without a sign by 20%. This small notion can turn around make big bucks for your business.
Custom retail displays with the right amount of creativity and charm can catch the eye of shoppers who initially had no intent to buy. Shoppers make 82% of their purchase decisions in the store, so if your display has their attention, you?ll soon have their business. A well-placed door sign holder advertising your current sale could catch the wondering eye of a customer walking down the side walk or a large poster stand positioned outside may be too welcoming for them to ignore.
Poster display stands can be used to advertise more than sales. They can also be used to show off a new or upcoming product and get the customer hooked and coming back for more. On average, consumers are exposed to 3,000 ads and promotional messages every day. Recently, we receive a lot of these ads on our phones and other mobile devices and can be annoying while we?re trying to get to the next level of our favorite game. Customers will appreciate large ads that don?t interrupt their internet searches and on some occasions, they will take into account the work that the business put into making a product stand display.
In a world run off of social media and online applications it can be easy to forget to roots of advertising and marketing. A huge billboard and be overlooked, an ad on your phone can quickly be dismissed, but a nice sign in a holder says so much more.