Labeling is vital to a product. Identifying a product quickly can determine whether or not a customer purchases it. Branding and labeling go hand in hand. You almost always find a brand printed on a label. The two are linked. Customers need to be able to locate your product quickly. A clear system of custom labels can help to accomplish that. Great visual branding can help make your product memorable and keep customers coming back for more. Here are some things to keep in mind regarding polyester labeling.
Since Labeling has become synonymous with branding, the methods to create labels has been changing over time along with the methods for creating branding. Modern methods use more imaging and materials that last longer.
Polyester Labels are increasing in popularity for a number of reasons. They can be created in a wide variety of shapes and sizes. These make the labels more appealing visually. They can accept strong adhesives, keeping them attached to the product longer. Printing on polyester is easy. Laser printers can be purchased that print directly onto the polyester labels. The capabilities of these printers allow for large quantities of labels to be printed. The definition is clear and the images and text are vibrant. Polyester labels can be printed using laser printers or inkjet label printers. If using an inkjet printer, it is important to understand that only high gloss clear polyester can be used.
h3>Superior to Paper
Paper is the most widely used material for labeling. If you are currently using paper stickers it is a good idea to consider polyester labels as a replacement. These labels are superior to paper labels. They are thicker and last longer. They maintain the image for the lifetime of the label. Their synthetic properties make them impervious to changing weather conditions. Their durability allows them to withstand difficult physical conditions as well. The image will not rub off like paper labels have a tendency to do.
Because of the type of material, polyester labels can be used to make a big impact without breaking the bank. They are cost effective. Budgeting is an important part of the design process. When costs go unchecked they can rise quickly. Going over budget can stop your product from going to market.