The world of advertising and marketing is unbelievably difficult and complex to understand. this is why businesses will hire industry experts to come in and help them plot out advertisement schemes and marketing schemes. During the course of the average day, consumers are exposed to nearly 3,000 advertisements and promotional messages. Thus, it is important for businesses to set up a picture display stand.
Now, it may sound silly at first to think that a picture display stand can help you out but it truly can. Flyer holders, display racks, and glass door signs are great ways to get your products out to customers. Understand that according to a 2011 report, 86% of consumers will pay more for a better experience.
Although shoppers will use their smartphones to do research on a product, 77% of consumers will go to a store to shop. This is where a picture display stand can attract customers to deals or promote the right type of product that they want. Here are more facts on how a picture display stand can help your business out!
A Picture Display Stand Can Attract Customers
One of the most important things that a business can do is to get customers inside of their store. Recent stats have shown that customers absolutely love to make impulse decisions while in a store. As a matter of fact, nearly 82% of all shoppers will make a purchase decision while in the store!
According to a 2014 Mass Merchant Study, 16% of unplanned purchases were due to a display noticed while shopping. All it takes is one glance and they may find a deal that they absolutely love and then, next thing you know they are buying your product! Put up a good looking picture display stand and you are moving in the right direction.
Anywhere between 6 and 10 purchases that take place inside of a store are classified as impulse purchases. Thus, if you get a customer inside of your store they may buy a product that they did not plan on buying. Understand that a consumer decides to stick with a brad or buy a competitor in 3 to 7 seconds. Put up some nice stands and displays and you are going to improve your business.
A Picture Display Stand Helps Sell Products
Display flyers holders can help you promote deals and it can help you sell the product. There have been plenty of studies done in this area that deals with the results that a picture display stand can product. So if you are a business owner, you need to invest in some signage.
There have been several studies conducted across the country, including studies done by Harvard business and Brigham Young University. These studies have revealed that products and merchandise with a sign outsold merchandise without a sign of nearly 20%. So there are true results that you can look to that will help business owners sell more products by simply using a label display stand.
Full priced merchandise performed 18% better with signage than without. If you make your starting point in implementing this type of signage into your business then are moving in the right direction. From there, you can make other moves to help enhance your overall approach to marketing and advertising.
In Conclusion
Every single year there are plenty of businesses that have a hard time getting their advertising schemes up and running. Sometimes, businesses will even have to recalibrate their tactics and opinions. After a few mistakes and missteps, they can make adjustments like adding in some mounted flyer holders. Then, they are going to be able to turn things around within a short period of time!