The world of business has long depended on marketing and advertising to help bring consumers to their store. Now, we live in a world where technology very much so dominates this concept and idea and now many businesses are focusing on creating websites and their own internet branding. However, it is important to focus on signage because it is still incredibly important.
Signs have been a big part of advertising and marketing for shop owners across the United States and now thanks to technology these signs have developed into something new. There are now LED signs for businesses and LED signs for schools that you can purchase along with other types of electronic signs for government and electronic signs for churches. Here the benefits and advantages of using electronic signs for your business.
Just about 35% of all people would not have been able to discover a business had it not been for their sign outside. So if you then go the distance of buying and designing electronic signs for your business you can attract those people and more. Electronic signs are made to be as visible as possible, especially at night.
Adding or changing a sign can directly improve sales revenue according to multiple studies. As a matter of fact, if you replace a store-front wall sign with a sign that is much larger, you can increase your revenue by nearly 8%. Nearly 85% of all customers that shop at a business is likely to live or work within a five-mile radius of the location.
Nearly 17% of Best Buy’s walk-in customers did so because of its electronic signs. Experts in the field believe that the value of an on-site sign is equivalent to buying 24 full-page newspaper ads each year. Understand that over 70% of all people will read the messages on electronic signs that are roadside, so you can take advantage of that statistic by putting up electronic signs.
More than one-third have stated that they are looking at an outdoor ad each or most of the time they pass one. Just about 58% of all poll respondents who were 18 years or older learned about an event they were interested in attending from a billboard. So allow your business to flourish by buying the right kinds of cool and appealing electronic signs so that you can attract customers to your store.
Nearly 58% of poll respondents Learned about a restaurant they later visited from a billboard they saw while in their car. Of all the poll respondents, 26% noted a phone number or Web site address written on an outdoor billboard. 68% of poll respondents frequently or sometimes make their shopping decisions while in the car.
32% of poll respondents visited the retailer they saw on a billboard later that week. In 2019, LEDs are estimated to achieve a 53 percent penetration of the global lighting market. There is no doubt that you will reap benefits from installing electronic signs outside of your business.
In Conclusion
Business owners across America and even the globe undoubtedly believe in statistics because they deal with numbers in terms of money as well in the business world. Numbers never lie according to these people and thus it is important for business owners to stay on top of new trends, especially with the world changing from week to week. We are constantly finding new ways to bring consumers into businesses by using signage and websites. Use something as simple as electronic signs to advertise a business and there is no doubt customers will come to you.
